Content Marketing

What is inbound marketing Inbound methodology What is content 6WH model of content marketing Identifying Buyers persona Understanding Buying cycle What is blog Blog structure How to write a successful blog How to optimize blog for SEO What is case…

Social Media Marketing

Why Social Media Social media history Facebook: Why Facebook Facebook engagement model Facebook Business page types Optimizing business page – checklist How to get organic page likes Types of posts Facebook Insights Setting up pixel – base and event specific…

Basics of Creative Designing

Introduction to design Color Theory Font Psychology How to create Ad Images that gets clicks Social Media creatives – Do’s & Don’ts Online tools and websites for designing Basics of Photoshop & Adobe Illustrator